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Our Story | Red Bird Mercantile

WELCOME!

Welcome to Red Bird Mercantile – where faith meets fashion in the heart of beautiful downtown Pikeville, TN!

I’m Erin Henry, the proud owner of this boutique where we celebrate the belief that we are all fearfully and wonderfully made. Style is not just about clothing; it’s an expression of inner beauty and confidence. Every piece curated here reflects our commitment to uplifting spirits and spreading positivity.

In addition to our stylish apparel and accessories, we carry a delightful selection of gifts and adorable baby apparel. Join us on a journey where fashion meets faith, and every visit inspires and uplifts you!

Thanks for taking the time to learn a little more about us. We can’t wait to get to know you too! Happy shopping!

Meet the team

ERIN

Meet the Model | Red Bird Mercantile

KATHY

Meet the Model | Red Bird Mercantile

EMILEE

Meet the Model | Red Bird Mercantile

ELLA

Exterior | Red Bird Mercantile
Red Bird Mercantile

RED BIRD MANOR

As we pondered a name for our 115+ year old historic home, nestled in Pikeville’s rich tapestry of history, we knew it had to be more than just a label—it had to be a story.

My mom’s love for red birds, those cheerful messengers of hope, and our desire to share the home’s legacy with others, provided the first thread of inspiration.. Thus, “Red Bird Manor” emerged, weaving our family into the fabric of Pikeville’s past.

Fast forward a few years, and we found ourselves opening a boutique. Naturally, we wanted to carry on the legacy of Red Bird. It wasn’t just about a name; it was about infusing our space with the same warmth and charm that defined our home. And so, “Red Bird Mercantile” was born—a continuation of our story, inviting others to experience the same sense of joy and comfort that red birds symbolize for us.